Thursday, June 26, 2014

Apple Campus – Spaceship Project

Apple Campus
Construction on the Apple Campus, the `Spaceship’, project is in progress and is believed to reach completion in mid-2016. The new Apple campus is referred by many as the Spaceship campus because of its flying saucer like design.

 The previous shots taken of the site showed that all the buildings had been demolished and the land was cleared for construction of the new spaceship style HQ. It is doughnuts shaped four storeys circular building which will have huge walls of glass, housing around 14,000 employees of Apple in Cupertino, California enabling them to look out from both sides of the ring.

An architect,Peter Arbour, for Seele, the company which makes glass staircases in Apple stores, all around the world, informed Bloomberg that it was like a six kilometres of glass. Apple had received the final approval from the City of Cupertino last November to start building the 2.8 million square foot campus where the earlier HP campus had previously stood on the site and now had been demolished.

The new campus is located around a mile east of its existing headquarters which is also based in the heart of Silicon Valley in Cupertino.The building which has been designed by Lord Norman Foster will be powered by renewable energy which will be sourced from fuel cell plants together with rooftop photovoltaic arrays.

Underground Car Parking Facilities 

A presentation to the City Council in the year 2011 was given by late CEO with regards to the proposed building’s aesthetics and surround environment of the project, where most of the building’s car parking facilities would be underground providing space for 6,000 indigenous trees which would include persimmons, apples, plums, cherry and apricots.

Due to the advanced natural ventilation along with radiant cooling, the need for air conditioning would not be necessary. The European headquarters of Apple are based in Cork in southern Ireland having around 3,300 staff working there.

Architects for the colossal structure have been appointed from the British firm Foster+Partners whose previous projects include Canary Wharf Underground Station, Stansted Airport, London’s Millenium Bridge, Wembley Stadium, HSBC HQ at Canary Wharf, the Maclaren Technology Centre and the Heast Tower in New York.

Earth Friendly and Self Sufficient

Norman Foster in an interview with Architectural Record commented on how he had been inspired with the idea of a London square with houses surrounding a parkand this eventually led him into the circular design surrounding the large outdoor park.

He further revealed that according to the original plan, there was no circular `spaceship’ structure and the structure of one building with a park was the result of very intensive process. Aiming to be earth friendly and self-sufficient, the materials used for the construction are of the highest quality.

According to an insider, all of the interior wood is harvested from specific species of maple with only finer quality `heartwood’ at the centre of the trees would be used. A segment of the building is the restaurant opening up to the landscape and to combat the size of the building the section have been divided into cafes, lobbies and entrances.

Tuesday, June 24, 2014

Apple to Partner Foxconn for Next Generation iPhone 6

iPhone 6
It was recently reported that Apple would partner manufacturer Foxconn and hire some 100,000 workers in a ramp up for July production of the next generation iPhone 6, thereby enhancing the company’s total iPhone manufacturing workforce by ten percent while secondary supplier Pegatron would also be preparing to increase its recruitment efforts after netting in a thirty percent share of orders.

Sources well versed with Apple’s supply chain, Taiwan’s Economic Daily News has reported that the hiring spree of 100,000 of Foxconn would result in improving the company’s iPhone workforce when compared to the past production of the iPhone 5 and iPhone 5s.

Some have stated that with the combination of Pegatron’s recruitment efforts, the manufacture of Apple’s iPhone 6 is expected to drive the largest job creation boom mainland, China has ever seen in recent time.

Huge Expansion to Two Production Lines

Moreover, the mass recruitment campaign as claimed by sources is that Foxconn has been planning to make huge expansions to two production lines in order to meet anticipated high demand for the forthcoming handset line. Foxconn is also considered to be responsible for the bulk order of Apple’s iPhone.

Some sources havealso been reporting that the company would be handling all assembly of the rumoured 5.5 inch `phablet’, version of the device. According to reports, Foxconn would be producing seventy percent of the iPhone 6 units while Pegatron, the supplier would be handling some thirty percent of order, a consistent figure of recent rumours and it is not clear if the share would be representative of iPhone 6 version or not.

The timing of these hiring seems to be perfect for the rumoured iPhone 6 with reports of the production to ramp up ahead of its scheduled launch in the usual time frame in September and most of the attention is focused on iPhone 6, a 4.7 inch model which is expected to draw the bulk of sale.

Apple has been working on an even larger 5.5 inch model which would be launched along with or in the month following the debut of the 4.7 inch model.

Screen Size – 4.7 & 5.5 with Multiple Sensors

Many are expecting Apple to release two iPhone models somewhere this year with bigger screens of 4.7 and 5.5 inch in size and a number of supposed iPhone 6 mockups have surfaced on the internet with some indications on the final designs of the duo handset.

The duo handset comes with larger screen with thinner design with faster next gen `A8’CPU where the launch willbe during Fall 2014. Besides the bigger screen, the iPhone 6 will also be featuring multiple sensors which would enable the device to measure altitudes together with atmospheric pressure as well as provide different other information with regards to weather like humidity and temperature.

Speculations are doing the rounds for some time now about Pegatron gaining a foothold in Apple’s premium handset assembly business though the exact share of orders given out to the firm is not established yet. Reports of Foxconn’s intention of hiring as well as the iPhone6 issue leaked following previous reports stating that the production for the iPhone 6 is set to be ramped up in July ahead of its release date sometime in September.

Marbel Electric Skateboard – Operated with iOS Device

Marbel Electric Skateboard
Commuters living in the city who would prefer to get from their home to their office by longboards will soon be given an option that can be operated with their iOS device in the form of Marbel electric skateboard. The Marbel Board is a Kickstarter project which has already blown past its $90,000 funding goal having another 23 days still remaining.

As per its description, the Marbel electric skateboard is 30 mm thick, weighing around 9.9 pounds, is made up of custom moulded deck of carbon fibre and kevlar to enable it to last long and needs around ninety minutes of charging for every ten miles. Its batteries are placed in a compartment inside the deck while the motors are mounted on the rear axle which can scurry across the pavement and uphill, up to 20 miles per hour having a 10 mile range before the battery finally runs out.

It is also the world’s lightest electric skateboard costing around $1,200 to $2000.The purpose of the Marbel skateboard was to create the lightest electric vehicle in the world with amazing user experience.

Simple to Use, Efficient and Exhilarating to Ride

The description on Kickstarter reveals that they hadspent two years of dedication in engineering and designing the Marbel Electric skateboard, which is the lightest electric skateboard ever created with the help of modern technologies, amazing team as well as the support from community and managed to build the Marbel Board which is simple to use, besides being efficient and exhilarating to ride.

Another amazing feature of the Marbel Skateboard is that it gets connected to the iOS or Android device through an app in order to get customized in your riding style and also control the throttle. Users also have the option in selecting from the three pre-defined ride modes, tweak the acceleration, and adjust the top speed, map out the rides and much more.

Handheld remote Throttle/Touch Controls

Riders can now control the skateboard by using a handheld remote throttle or through touch controls in a companion iPhone app while enabling users to choose the different modes for Marbel’s power circuitry, like the starter mode which limits the top speed to six miles per hour or an `eco’, mode which dynamically adjusts power output to the maximize range.

 In addition to this, the app also provides various other convenient features like an anti-theft mode that prevents the board from being used when locked with the app and a map showing the riders exactly how far they can go before the Marbel battery dies out. Marbel has also chosen to build a Wi-Fi hotspot in the board instead of connecting through the Bluetooth and this decision could prove to be a problem for riders who prefer to stream music or other media over a mobile data connection at the time of riding.

The design team had envisioned the Marbel Board replacing bikes and cars for short commutes as well as urban travel thus eliminating the worry over fuel cost together with parking issues which is the most prevailing issue at the moment.

Sunday, June 22, 2014

Apple updates Support Communities forum with instant search box, streamlined UI


apple forum
Apple Updates Forum Style Support Communities Webpage

It has been reported that Apple has recently updated its forum style Support communities’ webpage with a new dual-purpose text input which has the capabilities of both searching as well as posting, together with a fresh look which is more in line with other pages on the corporate website.

 The change to the Apple Support Communities site is a huge central text entry box which rolls out in search function with submission of question and till date, these two assets were separate entities. The updated search box being instant, dynamically runs searches for relevant topics for discussion matches when users edit in text, with a list of possible hits from the Communities websites.

Another option is that the registered members havinga valid Apple ID can also type in a query and have it posted to appropriate forum with the click of a large button indicating `Submit my question to the community’.

New Exploration Features 

Other changes comprises of new exploration features which enables users to a browse the Community pages by way of topic and category with options which include past and current software, iCloud developer forums together with tutorials and much more.

Revamping of forum views has also been done with a sliding carousel bar at the top of each page indicating popular threads and discussions within a particular section.

With the new social features, Apple now has quick links to `Activity’, at the top of the redesigned site thus making it easy to be on top of forum, one is interested in, as well as view likes from other users.

`People’, tab, which is another quick link, enables users to search for forum members with links to redesigned profile pages for each of them.

Much Cleaner and More Streamlined

With Apple’s flip to its new design for its Support Communities forums, users can now discuss problems and troubleshooting products through Apple’s website.

This updated Apple Support Communities design has brought about a much cleaner and as well as more streamlined feel and look which extends through the Support Communities sites inclusive of the individual forum pages.

Besides a redesigned user interface, Apple has also build in new social features with improved search engine in the Support Communities site where the search bar displays question when user type and submit them.

Apple has been working in offering a more consistent online presence by way of building site design changes which would incorporate fewer text links and more iconography.

New Layout – Tailored to Touchscreen

Apple Support Communities will bring together all users from across the globe to discuss Apple’s products and topic, as conveyed through an official introduction. Moreover, the Support Communities would provide a huge amount of information with regards to Apple hardware and software products to enable users to get the most from their purchases while at the same time also help other Apple Support Communities’ users in answering their questions.

With most of the customers reaching the corporate’s website through iPads and iPhones, this new layout seems to be moving towards a tailored to touchscreen instead of a keyboard and mouse input.

Wednesday, June 18, 2014

Rumors swirl around Apple’s iPhone 6

iPhone 6
Rumours regarding Apple’s much awaited iPhone 6, is mounting up and though an official release date has not been given by Apple, it is reported that the features in its upcoming release of the iPhone continues to swirl with many coming up from different sources adding more credibility to the presences of the features in the updated versions of the favourite smartphone.

In the ultra-competitive market for smartphone, the release of the iPhone seems to be a critical one for Apple to maintain its market and several industry observers are looking forward to various significant new features in the new iPhone.

Apple has been facing stiff competition in the market of its smartphones with the Android operating system. In April, Android held 52.5% of the market when compared to Apple’s 41.4%, as per the updated research from analytics specialist comScore.

iPhone with Larger Screen/1GB RAM

It has been reported by Reuter, the Wall Street Journal and Forbes that the new iPhone would have a larger screen which would measure around four inches diagonally. Several other outlets have also reported about the new iPhone which will have the A5X chip, the same chip which is now found in the iPad.

Besides this, the new iPhone would also have RAM of 1GB up from the 512 MB of RAM which is normally found in the iPhone 4S which will enhance the performance with the combination of these two factors.It is assumed that the new iPhone would be running iOS 6 as the operating system and would probably be launched this month at Apple’s Worldwide Developer Conference and iOS 6 would be the next release of Apple’s mobile operating system.

Moreover the new iPhone having access to 4G cellular signals, would also be able to connect to 4G LTE networks enabling users to upload as well as download data more quickly.

Sapphire Display – Enhancing Protection 

This feature has been provided since the iPhone 4S does not have it, though the new iPad offers this feature. It is also reported by analyst Brian White of Topeka Capital Markets who had the opportunity of touring the facilities of Apple suppliers, that the new version will be having a sleek look which may require a Unibody case which is an extruded aluminium case found presently on the MacBook Air and MacBook Pro.

The iPhone 6 is rumoured to be having everything from its screen size, release date and its camera technology. Apple is expected to use a sapphire display for the iPhone 6 which will cost Apple a bunch of money no doubt but will provide a device which would be impossible to break or scratch and the material would be enhancing the protection that is not currently found on any of the iPhones which Apple has been selling.

Apple remained unavailable for comments on the `when and what’, of the latest entry though based on observations and track records by industry analysts as well as observers, the added features looks to be reasonable bets for the latest iPhone and the same is expected to be released sometime later this year.