Apple and IBM Partnership to Revolutionize Mobile Device

Apple and IBM have announced an exclusive partnership that teams to revolutionize mobile device use through a new class of business apps bringing in IBM’s big data and analytics capabilities to iPhone and iPad. As a part of this partnership deal, an extension of IBM’s MobileFirst has been dubbed `IBM MobileFirst for iOS’, IBM has manufactured over 100 native apps and services which have been tailored to the needs of various industries.

Apple will introduce a new AppleCare tier which will be designed especially for enterprise customers when the program goes live. The new IBM MobileFirst will be built in exclusive collaboration which draws the distinct strength of respective company, with the power of over 100,000 IBM industry as well as domain consultants together with software developers behind it, fused with Apple’s legendary consumer experience, hardware and software integration and developer platform, besides IBM’s big data and analytics capabilities.

These combinations will thus create apps that will transform specific aspects on how businesses as well as employees could work using iPhone and iPad enabling companies to reach new levels of efficiency and effectively with great customer satisfaction, all this done in an easier and faster manner.

IBM’s Data Analytics at iOS User’s fingertips

IBM’s MobileFirst Supply and Management program that supplies business consumers with device packages, management and activation services, are all built around Apple’s iPhone and iPad and IBM has also been offering hardware leasing options.

Supported by iPhone and iPad distribution from IBM, Apple is at an advantage in its mobile initiative making headway. According to Tim Cook, Apple CEO, the best mobile devices presently are the iPhone and iPad which have enhanced the system of working with over 98 percent of the Fortune 500 and 92 percent of the Global 500 using iOS devices in their business life.

He further stated that `for the first time they are putting IBM’s renowned big data analytics at iOS user’s fingertips which opens up a large market opportunity for Apple and this is a radical step for enterprise and something that only Apple and IBM can deliver’.

The aim of the partnership is to redefine the way the work can be done, spark true mobile led business change, address key industry mobility challenges, grounded in four core capabilities. Moreover, as part of the exclusive IBM MobileFirst for iOS agreement, iPhones as well as iPads will also be sold by IBM with industry specific solutions to business clients all across the world.

Mass Device/Management/Security/Analytics/Mobile Integration 

Besides the tailor made software, IBM would also be offering services such as mass device management, security, and analytics together with mobile integration. Its MobileFirst platform for iOS, delivers end to end enterprise solution which includes analytics, security, cloud storage and integration tools.

 Moreover, IBM will also make available private app catalogs, data and transaction security services as well as its first party productivity suite which has been specifically designed for the MobileFirst initiative where services will have tie-ins with IBM’s Bluemix development platform, made available on the IBM Cloud Marketplace.

 With regards to support, Apple will be rendering special class of AppleCare services for twenty four hours through telephone and email support while IBM will be handling on-site repairs.

The appearance of the PowerBook

The idea of granting licenses to expand production of Macs was abandoned by the new CEO (Michael Spindler, who was appointed in June 1993). In 1991, the PowerBook first appeared. It was a great success. Apple then began to study the Personal Assistants, who later would lead to the release of the Newton in August 1993. The handwriting recognition system, not very developed, does not provide a very favorable opinion of the users. In 1994, the Power Mac first arrived.

These machines, using a processor developed by the joint powers of IBM and Motorola, proved well able to compete and surpass the speeds of the latest Pentium processors. Besides this, licenses were granted to some companies to build Mac clones turning MacOS (Power Computing, Umax ...), but this opening was not sufficient to address the backlog of trade policy from Apple. In addition, the release of Windows 95 did not help things. In January 1996, while Apple crossed its biggest crisis, the Performance machines, low cost, was another failure, and Spindler was forced to resign. Gil Amelio replaced him.

History of Macintosh

Steve Wozniak and Steve Jobs were two high school buddies and friends to whom we owe the creation of the first Apple machines. Their first steps in building computers were Hewlett Packard (Wozniak), and Atari (for Jobs). This is Steve Wozniak, who had the first inspiration, creating what would later become the Apple I (we are then in 1976). Jobs motivated his friend, and on 1 April 1976, they created the company Apple Computer, in order to sell the Apple I. This first machine was not a success, and it will take until 1977 before the Apple II is not the first success of the company.

The Apple II

In 1980, the Apple II, and the firm at the apple already had several thousand employees. Jobs began work on the project Lisa.

But the leaders, not being satisfied, withdrew the project. So he became interested in another project: the Macintosh, a personal computer at $ 500.

Alas, all development has an end, and in 1981 the company experienced its first crisis as sales diminished, Wozniak suffered a plane crash questioning his professional life ... and to top it off, the first IBM PC came out, prompted by the sheer size of IBM, Apple machines quickly surpassed.

Jobs quickly realized that Apple needed a direction at the height of its commercial competitors. Also, it Sculley (President of Pepsi-Cola) who took the helm of the company in 1983 (by the way, "Think Different" appears both on Macs than on Pepsi commercials ... or randomly. ..?). The cohabitation between the two men was not the easiest.